The Hidden Risks of Roof “Referral” and Online Quote Platforms in New Zealand
It Looks Easy — But It Can Cost You More Than You Think
Search “roof quote NZ” and you’ll see slick websites promising instant quotes or to “find you the best roofer.”
They sound convenient. But many of these sites are lead-generation or referral platforms, not actual roofing companies.
At Aquashield Roofing, we’ve spoken with plenty of homeowners who used these sites — and ended up frustrated, confused, or out of pocket.
Here’s what really happens behind the screen.
1️⃣ How Referral Platforms Work
These websites collect homeowner details, then:
- Send them to multiple contractors.
- Charge each contractor a fee or commission for the lead.
- Step aside once the lead is sold.
That means you might get three quotes — but the platform’s real customer is the roofer, not you.
Their income comes from selling leads, not delivering roofs.
💬 It’s marketing, not craftsmanship — and the risk sits with you.
2️⃣ What Can Go Wrong
When the middleman disappears, accountability disappears too.
Common issues we hear about:
- No clear warranty: Who guarantees the job — the platform or the contractor?
- No quality control: Different roofers with different standards competing on price.
- Poor communication: You speak to a call centre, not the people on your roof.
- Inflated prices: Some contractors add the platform fee back into your quote.
It’s a system built for lead volume, not long-term results.
3️⃣ Why Real Roofers Still Do It Better
A genuine roofing company like Aquashield Roofing:
- Visits your property before quoting.
- Explains materials, methods, and timelines.
- Provides written scopes, warranties, and after-care.
- Is licensed, insured, and accountable for every screw and sheet.
That’s the difference between buying a lead and hiring a professional.
📸 We document every stage of our work — because transparency beats marketing every time.
4️⃣ How to Spot a Platform Before You Click
Look for these red flags:
🚫 No physical address or workshop listed.
🚫 No team photos or local presence.
🚫 Instant “quote” forms with no site visit required.
🚫 Multiple contractors calling you within hours of filling the same form.
If you see these, you’re dealing with a referral system — not a roofer.
✅ Final Word: Convenience Isn’t Worth the Risk
Your roof protects your home — it’s not something to hand off to a website that’s never seen it.
Skip the middlemen and deal directly with qualified, local roofers who stand behind their work.
👉 Contact Aquashield Roofing — trusted by homeowners across Horowhenua for honest quoting, quality workmanship, and accountability from start to finish.
Because the only thing we sell is roofing — not leads.






